Something in the water…


There must be something in the water. Fast Company’s July/August issue, featuring enviro-spokesmodel Al Gore on its cover, also features an article about bottled water that reports that bottled water is wasteful — just in terms of the all the plastic bottles produced to hold the water.

On Aug. 12, New York Times published “Water, Water Everywhere, but Guilt by the Bottleful” (

Maybe it’s a summer trend — hot days and not much news — but there’s been a spike in news about bottled water.

I’ve seen articles about Coca-Cola acknowledged that its Dasani brand is made from tap water. That Pepsi’s Aquafina brand will be labeled tap water.

The first article I saw was in March, but there seems to be a rising tide (sorry) of criticism against the bottled water industry. There’s even an article, from, that’s gotten significant picked up around the world. It’s headline: “The New Public Enemy Number 1: Bottled Water.”

I could use a drink.

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