We’ve been talking about retailpocalypse — not because we want it to happen. But because we feel it is happening, and few are paying enough attention to it.

Interestingly, Bloomberg Businessweek is paying attention. They’ve developed a Retailpocalypse game to show how hard it is for malls to survive in this age of Amazonification.

You can play it here.

By the way, there’s no way to win, we believe, based on playing the game several times.

Also, you should know: When the game ends, a laughing Jeff Bezos fills the screen.

We do hope Bloomberg is wrong but we definitely feel there will be a shakeout in retail.