TV Guide, “TV Tech Holiday Guide”: “Whether you’re giving, getting or just dreaming, here’s a wish list of the season’s coolest gadgets and hottest gizmos: KVH TracVision A5” (Nov. 14, 2004)
The Wall Street Journal: “Biggest Struggles in Stem-Cell Fight May Be in the Lab: In Quest for a Diabetes Cure, Dr. Melton Tries to Make Insulin-Producing Tissue,” Front page article (Aug. 12, 2004)
The New York Times: “Laura Bush and Stem Cells,” Letters to the Editor (Aug. 12, 2004)
Tech Edge Magazine “Projected Financials: Spreadsheets Could Be a Memory of the Past as Financial Managers Dive into This Twenty-first Century Program” (Summer, 2004):
“Excel is, undeniably, a masterful program. But building business financials in it requires skill. Projected Financials 3.5 makes it possible for businesspeople who don’t have CPA after their names to build integrated, multiyear income statements, balance sheets, and cash flow statements, and create a variety of what-if scenarios.”
“Projected Financial’s new Scenario Editor provides a simple, powerful way to run what-if analyses. For example, you can instantly see how different pricing tactics might ripple through to the bottom line. The application’s other strength lies in its financial reports, which include balance sheets and cash flow projections (the latter up to ten years, unusual in a standalone financial program).
“There are other alternatives to building your own financials painstakingly in Excel. Several Excel add-ons contain a subset of the features found in Projected Financials… But we’ve not seen Projected Financials’ unique set of intelligent, flexible tools anywhere else.”
CNN’s “Anderson Cooper 360 Degrees”: “Keeping the Faith,” (June 18, 2004)
“If you’ve ever had to apply for a small businesses loan or make a presentation to a venture capital group, you know securing the funds depends on how accurate your financial forecast is. How many times have you had to go back to the drawing board and revise your financial forecast in order gain access to working capital? There is a faster, easier and more accurate way to make your financial modeling foolproof.
“Whitebirch Software designs and develops applications that help its customers create sophisticated financial models and long-term forecasts that go beyond the scope of traditional spreadsheets and standard budgeting software. The company recently released a major upgrade to its flagship financial modeling program, Projected Financials.
“The program prepares financial modeling and scenario analysis in a fraction of the time that traditional spreadsheets can provide. In addition to building comprehensive financial models, Projected Financials simplifies creating, comparing, and documenting “what-if” scenarios. Michael Hoffmann, Whitebirch Software president and chief executive officer, said Projected Financials is a way for small- and mid-sized businesses to avoid the trappings of using Excel for financial modeling…
“Nowadays there are various accounting applications and financial services available to small business. While many of these programs and providers are adept at totaling column after column of hard data, few are capable of taking the next step toward forecasting financials two or three or even 10 years down the road. If you want a clear picture of your company’s financial future, take a look at Projected Financials.”
CBS4-TV Boston: “Educating Children About Diabetes” (April 3 & 4, 2004)
“If we were starting from scratch, with the pervasive connectivity of today, I suspect that we would build something that looks a lot more like the Projected Financials product from Whitebirch Software.”
“The higher level approach of the Whitebirch product encourages higher level thinking about assumptions and uncertainties.”
“Such nuanced modeling encourages decision makers to spend more time acquiring better knowledge and less time trying to spin the straw of ignorance into the gold brilliant foresight.”
Business TechEdge: “Whitebirch Software Delivers Flexible, Accurate Financial Modeling Platform; Projected Financials 3.0” (March 22, 2004)
Time Canada: “The Fires Within; Inflammation is the body’s first defense against infection, but when it goes awry, it can lead to heart attacks, colon cancer, Alzheimer’s and a host of other diseases” Cover story. (March 22, 2004)
Hamilton Spectator: “Stripping faith of its frills; The Passion of The Christ is gruesome, for many unbearably so, but many Christian parents are encouraging their children to see it” (March 6, 2004)
The Wall Street Journal: “Researchers’ Goal: Stopping Diabetes Before Kids Get It: Doctors Target Children Most at Risk for Deases; Role of a Common Virus; A Constant Vigil for Parents” Front-page feature article. (March 1, 2004)
Time Asia: “The Fires Within; Inflammation is the body’s first defense against infection, but when it goes awry, it can lead to heart attacks, colon cancer, Alzheimer’s and a host of other diseases” Cover story. (March 1, 2004)
Time Magazine: “The Fires Within; Inflammation is the body’s first defense against infection, but when it goes awry, it can lead to heart attacks, colon cancer, Alzheimer’s and a host of other diseases” Cover story. (Feb. 23, 2004)
Time Pacific Magazine: “The Fires Within; Inflammation is the body’s first defense against infection, but when it goes awry, it can lead to heart attacks, colon cancer, Alzheimer’s and a host of other diseases” Cover story. (Feb. 23, 2004)
Business Week: “Let Them Eat Cake – If They Want To The U.S. take on obesity: ‘Personal responsibility'” All global editions. (Feb. 23, 2004)
